Social Good

Mission Storytelling: Powerful Stories That Move Us

By helen / On October 10, 2016 / In Media Kaleidoscope, Social Good

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Great charities have great stories. Does yours? Great stories come in multiple shapes and sizes. But they all have a few common foundational points: they are compelling and engaging, they are moving and seductive. They show vision or illustrate mission. The first level of storytelling is often “The Founder’s Story.” It’s the “how it all […]


Keeping Moments and Memories Alive

By helen / On January 1, 2013 / In Social Good

As moms, we’re already wired to do all we can to capture memories. We snap first steps, video school plays, document holidays and generally chase after our kids shouting “smile” until our own cheeks hurt. We do this because early on we learn that children are only children for a very short, fleeting period of […]


It’s Serious Fun for Singer Natalie Merchant

By helen / On September 27, 2012 / In Social Good

Twenty-five years ago, Paul Newman, with the support of his wife Joanne Woodward and eventually all of his family, decided kids with cancer and other life-threatening diseases deserved to “raise a little hell” and go somewhere where even very sick “kids could be kids.”  His vision became The Hole in the Wall Gang Camp in […]


Explaining Health Care Insurance and Reform to Children

By helen / On June 6, 2012 / In Social Good

This was first published at Ballooning Nest Eggs. The Affordable Health Care Act affects family finances, but explaining that to kids can be complicated. Here Ballooning Nest Eggs contributor Helen Jonsen explains how to provide simple answers to complicated questions: You might think big concepts such as “affordable health care” and “constitutionality” wouldn’t weigh heavy on little […]


Hope & Heroes: Helping Kids with Cancer

By helen / On April 27, 2012 / In HJ Media News, Social Good

Instead of me posting about this wonderful cause, I am reposting a blog written by my friend, The Mother Geek, Jeanne Garbarino, who is a  passionate scientist/communicator, a Metro-North commuter (that’s how we met) and working mom. She writes at Double X Science. Good Deeds, Good Science: Hope & Heroes Children’s Cancer Fund A few […]