Tag: Media

Halfway Normal: A September Story and How You Can Help

By helen / On September 11, 2017 / In Media Kaleidoscope, Social Good

childhood cancer hospital

September is… For 10 years now, I have written blogs and op-eds beginning with those words and what follows is usually something like this. September is when most children are settling into a new school year, but for some children, those 16,000 who are diagnosed each year with childhood cancer, September is different. They may […]

What Speakers Can Learn from the Clinton-Trump Debate

By helen / On September 27, 2016 / In Media Kaleidoscope


People watch debates for many reasons. Some to measure the platforms of the candidates against each other. Some to see how they think on their feet as questions are thrown at them by the moderator or their opponent. Others watch for sport, watching two gladiators in the arena. And still others watch as a backdrop […]

Story Behind HJ Media Logo

By helen / On September 16, 2016 / In HJ Media News, Media Kaleidoscope


How many of you have initials side-by-side on a qwerty keyboard? I do and it has fascinated me from the time I was a child playing with my parents’ giant manual Underwood typewriter. It’s where my petit mother could type 100 words a minute without error. So my logo is a melding of old and […]

Digital Media: What is Content?

By helen / On July 18, 2016 / In Media Kaleidoscope

Newspapers, magazines and online content on a tablet showing the types of digital media content available

After speaking about “content” one day, a colleague remarked: “I hate that word ‘content! So vanilla. I mean, what does it mean anyway?” Good question. Maybe. There was a time when people simple wrote and that writing took printed or spoken forms. They were authors of books, newspaper reporters, magazine writers or playwrights. Some were […]

How to create a well-written blog post

By helen / On November 1, 2014 / In HJ Media News, Media Kaleidoscope

You’ve set up a blog. You have a catchy name and great pictures. But now you must write posts regularly–once a day, once a week, one a month. Here are some tips to improve your writing and give it that professional polish. Write it and write it again. You have a great idea for a […]

The Multi-Screen Complex

By helen / On April 10, 2014 / In HJ Media News, Media Kaleidoscope

it seems a million years ago when the discussion of multi-plexes meant only a multiple screen movie theater complex where you watched a movie and bought popcorn. But now multi-screen viewing doesn’t mean choice of screens but how many screens you can view and/or use at the same time. The multiscreen complex is now in […]

The First 2,000 Page Views Don’t Count

By helen / On August 7, 2012 / In Media Kaleidoscope

Large websites count traffic. They count it. They report it.  They measure page views and unique visitors.  They hope and believe that attached to every view is a real pair of eyes that came to their site organically for an authentic experience.  They hope and believe the reader came for their unique content. I sat […]

Ballooning Nest Eggs

By helen / On June 5, 2012 / In Media Kaleidoscope

Update: As of July, 2012, I moved from being the active GM to a role on the advisory board when I accepted my position at Touchstorm.  See later posts. When I returned from BlogHer Entrepreneurs, I felt bitten by the entrepreneur bug. I had a taste of the excitement of creating a digital product from […]

Alliance for Women in Media

By helen / On June 3, 2012 / In Media Kaleidoscope

Professional organizations offer opportunity to connect in a casual manner and build lasting relationships. Opportunities to learn and network abound. Currently, I belong to the Alliance for Women in Media (AWM) and Advertising Women of New York (AWNY) which celebrates it’s 100 anniversary this year (2012). Funny, my other membership is also 100 this year: […]

The Seven Pearls of Wisdom

By helen / On May 1, 2012 / In Media Kaleidoscope

If only I was an expert in all seven pearls offered up in The Seven Pearls of Financial Wisdom: A Woman’s Guide to Enjoying Wealth and Power by Carol Pepper and Camilla Webster.  Instead, I am just one expert in “Crisis.” But it’s an important one which explains how health shocks and major life changes can […]